Yearly Archives: 2017

Eden Stanley’s Brand Trackers

Great strategies begin not by asking what we want to say, but who we need to engage and what they need from us. Eden Stanley runs two highly specialised brand trackers that allow subscribers to build and track sophisticated audience segmentations.

Haimanti, Anwara, and Aheja are participants of BRAC's Targeting the Ultra Poor program in Rangpur, Bangladesh – the flagship program for the Initiative.

BRAC hires Eden Stanley

BRAC, ranked #1 most effective non-governmental organisation in the world, has appointed Eden Stanley to bring greater brand engagement to its pioneering poverty reduction programme.

“Nobody’s heard of us”

Often clients tell us that their biggest problem is that their brand awareness is too low. More often than not, we discover, their real problem is that their audience is too big. Here’s why…