Posts By: Joe Barrell

Whatever Next?

In recent times we have seen a changing approach to advocacy across the international development sector, with a greater focus on influencing governments in the Global South. This report is based on interviews with more than 30 INGOs.

The INGO Tracker

The INGO Tracker is the only brand monitoring and audience segmentation tool specially designed for international NGOs working in the UK. The service began in early 2015 and is already proving to be a gamechanger for many of our clients…

Where Change Happens

In recent times we have seen a changing approach to advocacy across the international development sector, with a greater focus on influencing governments in the Global South. This report is based on interviews with more than 30 INGOs.

“Nobody’s heard of us”

Often clients tell us that their biggest problem is that their brand awareness is too low. More often than not, we discover, their real problem is that their audience is too big. Here’s why…