Same but different.

-Our audience strategy for Parkinson’s UK is transforming their approach to engaging people with, and affected by, Parkinson’s disease.

We drew on insights gained from qualitative and quantitative research, to show Parkinson’s UK how it can reach and engage many more people in its services, through new approaches to brand positioning, peer support and community-based interactions.


Parkinson’s UK


Insight, Segmentation, Audience engagement, Strategy.