The refugee crisis is never far from the headlines. We’ve used data from the INGO Tracker to investigate links between public sympathy for refugees and charitable support.
Social care has been a key political battleground in 2017. We’ve used data from the Health & Disability Tracker to get a snapshot of UK public views on the issues.
The next five years will see major disruptions in public engagement and fundraising. How will you walk the tightrope between increased regulation, a proliferation of cause-driven brands, and new audiences demanding a totally different kind of relationship?
BRAC, ranked #1 most effective non-governmental organisation in the world, has appointed Eden Stanley to bring greater brand engagement to its pioneering poverty reduction programme.
Great strategies begin not by asking what we want to say, but who we need to engage and what they need from us. Eden Stanley runs two highly specialised brand trackers that allow subscribers to build and track sophisticated audience segmentations.