Getting down with the kidz: why the third sector needs to get to know Gen Z and millennial donors a whole lot better
Getting down with the kidz: why the third sector needs to get to know Gen Z and millennial donors a whole lot better There’s a sense of growing optimism in the third sector. The general election in July brings the prospect of a renewed relationship with an incoming...
Research Live article: Who really cares? The politics surrounding social causes
Who really cares?The politics surrounding social causes. The research industry must help brands understand attitudes to social purpose if they are to engage with consumers, argues Joe Barrell in Research Live. Read the article → —More posts Charities: Don’t...
Learn more about what motivates tomorrow’s donor
Tomorrow’s Donor, Today How can you learn more about tomorrow’s donor and what motivates them? Part 2 of the anticipated charity donor report delves deeper into what ‘doing good’ means for new generations, and unveils the changes needed to inspire their support....
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