WHAT WE OFFER
Audience Segmentation
If you want to recruit new supporters, extend your service reach, or build your influence, segmentation will tell you who to engage, and find new opportunities for growth and impact.
Brand & Audience Tracking
Monitor your brand and issues with your own audience segments, using the interactive online dashboards of our market-leading tracking surveys.
Qualitative Research
Focus groups, online panels, or structured interviews are often where the most nuanced insights come from – sparking new ideas to help sharpen your strategy.
OUR WORK IN RESEARCH
We help non-profits from all sectors find their audiences and build strategies around them.
DEC | Tracking public engagement with emergencies
The DEC brings 13 leading UK aid charities together in times of crisis. They coordinate appeals to raise money to help those impacted by disaster. We track and evaluate public engagement of all of the DEC appeals, from the moment of launch.
MS Society | Audience insight to help at every step of their MS journey
MS Society is the UK charity for people with Multiple Sclerosis. They campaign for change, fund research, and provide support and information. Our segmentation and qualitative insight is helping them put customers at the centre of their strategy.
Scope | Driving social change for disabled people
Scope exists to ensure disabled people have the same opportunities as everyone else. They appointed Eden Stanley to develop a comprehensive audience strategy, covering supporters, service users and the broader public.
WHAT OUR CLIENTS SAY
ARTICLES & PUBLICATIONS
Books and reports from our team, plus company news and announcements.
RELATED SERVICES
Strategy
We develop integrated strategies that help non-profits raise more money, win campaigns, and extend and enhance their services. Our winning approach starts with finding common purpose between you and your audiences.
