OUR WORK IN RESEARCH
We help non-profits from all sectors find their audiences and build strategies around them.
DEC | Tracking public engagement with emergencies
The DEC brings 13 leading UK aid charities together in times of crisis. They coordinate appeals to raise money to help those impacted by disaster. We track and evaluate public engagement of all of the DEC appeals, from the moment of launch.
MS Society | Audience insight to help at every step of their MS journey
MS Society is the UK charity for people with Multiple Sclerosis. They campaign for change, fund research, and provide support and information. Our segmentation and qualitative insight is helping them put customers at the centre of their strategy.
Scope | Driving social change for disabled people
Scope exists to ensure disabled people have the same opportunities as everyone else. They appointed Eden Stanley to develop a comprehensive audience strategy, covering supporters, service users and the broader public.
WHAT OUR CLIENTS SAY
“Eden Stanley really got under the surface in understanding the attitudes and motivations of our audience. We would recommend them to others considering new ways of understanding their audience, market or consumers.”
Greg Beales, Shelter
“Eden Stanley created a segmentation that shows people as people. Through Insight Labs we met these people giving us an in-depth understanding of them. This work has been integral on our journey to becoming customer-centred.”
Ruth Tidy, Diabetes UK
“Eden Stanley’s expertise on understanding audiences and their behaviour in the third sector is an invaluable support in helping us better understand our audience needs.”
Katie Heard, Versus Arthritis
ARTICLES & PUBLICATIONS
Books and reports from our team, plus company news and announcements.
We develop integrated strategies that help non-profits raise more money, win campaigns, and extend and enhance their services. Our winning approach starts with finding common purpose between you and your audiences.