by Joe Barrell | Nov 19, 2020 | Publication
A Dummy’s Guide to Tricky Trustees An excerpt from the book, Who Cares? In a book on audience-centred strategy it seems fitting that we should think about your board as an audience in its own right. You will need to learn as much about your trustees as possible,...
by Joe Barrell | Nov 19, 2020 | Publication
How to Have Ideas An excerpt from the book, Who Cares? Creativity, surely, is innate. It’s something mysterious that you’re just born with, right? So, while some of us lead predictable, rational lives, others are blessed with flashes of inspiration that propel the...
by Joe Barrell | Apr 14, 2019 | Publication
Generation Shift We ran a simple analysis of our Tracker data to get a snapshot of generational differences in people’s relationships with charities and causes. Now, we would be the first to tell you that research analysis by age alone is never enough to get a deep...
by Joe Barrell | Nov 14, 2018 | Publication
The Human Right Based on interviews with senior politicians, civil servants and political influencers, this report explores current political opinion about human rights, and the major parties’ attitudes to human rights legislation. The report illustrates the...
by Joe Barrell | Apr 14, 2018 | Publication
The Right Wavelength There are countless people out there right now who want to engage with your cause. People looking to make a connection. To make a contribution. But now imagine, just for a moment, what it’s like to be them. Can you get on their wavelength, and see...
by Eleanor Black | Feb 14, 2017 | Publication
Whatever Next The pace of change can feel especially daunting when your job is engaging the public in good causes. Written by Eden Stanley, and published by CharityComms, Whatever Next? draws together thinking from 30 charities with countless other sources, on current...
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